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Zoom | Hunt & Hawk Sales & Marketing

Do you do your most innovative work over Zoom calls, or when you’re collaborating with colleagues face to face?

That’s a question plenty of Zoom staff have been asking after audio leaked of their chief executive, Eric Yuan, requesting employees to return to the office at least two days a week.

“Quite often, you come up with great ideas, but when you are all on Zoom, it’s really hard,” Yuan said in a 3 August meeting leaked to industry website, Insider.

“We cannot have a great conversation. We cannot debate each other well because everyone tends to be very friendly when you join a Zoom call,” he added.

It’s not an overly surprising attitude given Zoom nearly tripled in size during the COVID-19 pandemic – going from around 2000 staff to more than 6000 in 2022.

The Californian-based communications technology company was already well-known prior to this major event but the pandemic elevated it to a whole new level.


Laptop showing faces of people as part of a video call.

Zoom went boom, but is the tide turning? Credit: Chris Montgomery on Unsplash.

Ironic but Valid

And as ironic as it is to hear the head of a video conferencing firm say it’s hard to do their best work on the company’s own software, the tech founder touched on a few points many of us are familiar with.

“In our early years, we all knew each other,” Yuan said in the leaked audio.

“Over the last several years, we’ve hired so many ‘Zoomies’ that it’s hard to build trust.

“Trust is a foundation for everything. Without trust, we will be slow.”

So, is he right? Can you do your best work over Zoom?

Or was Yuan correct when he said “remote work doesn’t allow people to build as much trust or be as innovative?”


Smartphone displaying the Zoom logo.

Can you do your best work over Zoom? Credit: Mourizal Zativa on Unsplash.

Hybrid Working

We work from home a couple of days a week at Hunt & Hawk and the team loves the flexibility of hybrid work.

But there’s always a great vibe in the office when everyone comes in on a Monday morning. And it’s so cool to see everyone’s smiling faces to kick-start the working week.

So, the question is: Will anyone ever go back to working five days a week in the office? Or do we do our best work with a mixture of face to face and Zoom meetings?

Time will tell.


Person interacting on a video call.

Is this enough? Credit: Dylan Ferreira on Unsplash.

Zoom With Us! Or Meet in Person

Looking for marketing, branding, or sales support for your business? The expert team at Hunt & Hawk is here to help.

How would you like to engage with us?

For more marketing and tech news, tips, insights, and plenty else, keep exploring our blog or follow Hunt and Hawk on LinkedIn